Summer Sale

 

Our summer sale starts Tues but for you loyalists, we are kicking it off a day earlier. In store, we will be offering 30%-50% off all spring items. Online you can use code SUMMA15 at check out from Tues

or call the store to place your order! 

DRIFTER at Parallel

We are excited to carry Compton, CA based clothing line at Parallel.

A fashion label set out to create innovative solutions for basic and classic designs by mixing luxurious materials with fabrics that have a soft touch. While putting a twist on seaming, pocketing, and darting, utilizing fabrications and materials of the highest standards. All designed, sourced, and Made in the USA. 

Parallel + James and Jezebelle

Parallel is collaborating with bead designer James and Jezebelle to create a capsule collection just for us! 

We are co designing a specific grouping to pair perfectly (Parallel..hehe) with our summer collections.

Stay tuned!

Love Mert is back at Parallel!

These fantastic wooden rings are handmade from their father various hard wood remnants from his  woodshop art studio. Made by hand in their studio in Lake Tahoe, California where the air is clean and life is sweet!

The rings vary in size (approx. 2" circumference) and are hand cut faceted wooden ring made from recycled wood remnants from their dad's wood turning studio. Each one is slightly different. Some rings have been hand painted with non toxic finishes. $36 

MEMORIAL WEEKEND BLOCK SALE

Starts Friday May 22nd until Monday 25th! 

Take an additional 30% off all sale items! 

Enter code MEMORIAL30SALE at checkout. 

And guess what? The entire block is on sale! 

These fabulous stores at

SW 10th & Washington Street are all

having sales through the long weekend.

Check out the map below to plan your route!

That Time of Year: to Clean & Organize

It's almost summer so time to make room for summer clothes. Here are few tips on how to organize and make room for new clothes...you know new stuff from Parallel, maybe?!

Tip 1) Get Rid of Clothes You Don't Wear Anymore: 
Organizing your closet is the perfect time to get rid of clothes that you haven't worn in a few years or no longer fit you. Here are few options we recommend when getting rid of your clothes.

• Consignment Stores: Prefer recognizable brands, what shape the garment is in, is it contemporary, etc. They usually take a percentage of the sale and pay you once the item sells.
• Give Away/Donate: Why not see if a friend would take any of your old clothes that you don't wear or want anymore. Donating this always a good option since they are plenty of charities that would like your old clothes.
• Throw Away: Rips, shredding, stains, damaged hardware or zippers, etc just thrown away.

Tip 2) Start Organizing:
Once you have decided what you are going to keep it's time to start organizing.

• Hanging vs. Folding: Some stylist professionals say if you have room to hang all your clothes is best option because it allows you to see everything and you will wear it more if you can see it. Folding is more of weight and maintaining shape and form issue. 
• Tops/Sweaters should be folded if they are heavy so they don't lose shape on the hanger. When hanging or folding best to color code
• Jeans can be hung or folded, we think it's best to organize them by color rather than fit. 
• Pants/Skirts hang them using clips and fold the sides so the outside isn't marked by the clips.
• Dresses can be hung from strapless to long sleeves or by length, day to night, or color. Whichever you prefer and easiest to see.
• Shoes are best organized by color and style. Put the right shoe toe front and left shoe heel front to see both sides of the shoe.
• Lingerie should be organize by color and type. "Make sure to rotate your bras and underwear so you're wearing the same few all of the time (Andrea Rapke, founder of The Organized Move)."

Tip 3): Call The In Pros:
If all this is too much or not your thing. Professionals can come in and help you go through your closet, help you decided what to keep and what to throw away, and how to best organize for you. If you live in the Pacific Northwest area we recommend Scarlet Chamberlin. 


Tip 4) Time To Update And Shop:
Once you are finished with organizing it's time to shop and get yourself ready for a new  wardrobe.What a better place to start than here at ParallelPortland.com.  




Source:WhoWhatWear.com

Fashion's Party of the Year: Met Gala

The biggest night in fashion has to be the Met Gala. Every year fashion industry and celebrities come together for an annual fund-raiser for The Metropolitan Museum of Art's Costume Institute. Vogue editor, Anna Wintour is queen of the event and issued a dress code with the Costume Institute's fashion exhibition in mind this year show was "China: Through the Looking Glass.". While most celebs strayed from this year's theme we picked a few looks that we enjoyed.

Emily Blunt in Prada

 

Anne Hathaway in Ralph Lauren 

Helen Mirren in Dolce & Gabbana

 Rihanna in In Guo Pei

 Fan Bing Bing in Christopher Bu  (look at the cape!)